Usability
testing measures how people and products work together. Raw power and
numerous features are meaningless if a product is difficult to use.
Usability testing adds the crucial third dimension to round out
performance results and feature checklists. It has become the most
revealing measurement of productivity, proving that speed charts are
simply not enough for today's business technology users.
The
ultimate goal of the testing services at LULABS is to help you identify
areas that stump or prevent users from accomplishing what they desire to
accomplish with your products. For users this means not only lost
productivity but also increased frustration that may cause users to
abandon your product and go to your competition. In the case of
e-commerce, the result is an inability to complete transactions. Both
situations affect your bottom line. Our tests will reveal problems that
hinder users from accomplishing tasks, and our recommendations will help
you make design improvements.
Testing
Services
LULABS
helps you develop easy-to-use and effective applications through a
comprehensive scope of tests. Our usability experts work with the top
testing technologies and a dynamic team of real-world technology users
to perform a variety of measurements:
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Evaluate e-commerce Web sites
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Identify glitches in your product design that will cause customers to stumble or give up
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Improve the customer’s out-of-box experience
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Conduct ROI analyses
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Evaluate your product in a head-to-head tests against your competitors
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Measure the effectiveness of your ad placement on a Web site
Consulting
Services
When
your tests are completed, LULABS offers additional consulting services
to help you implement improvements to your Web site based on test
results. You can work with information specialists to develop and
implement improvements to the usability of your site.
Bottom-Line
Results
By
testing and improving usability on your Web-based applications, you can
expect the following:
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Increased customer satisfaction.
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Decreased expenditures on technical support and training.
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Boost in productivity.
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Better understanding of the return on investment (ROI) of a technology.
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Customers who complete transactions faster and easier on your e-commerce site.
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Clearer picture of how well you stack up against the competition.
